Category Archives: AR/VR

Predictions for 2018

As new technologies emerge and mature over time, these technologies are continuously changing the digital and physical shopping landscape. Increasing efficiency, improving the UX and simplifying everyday activities are all key in enhancing the shopping experience. With the new era … Continue reading

Posted in AR/VR, Ecommerce

How AR Will Solve Retail Challenges

Augmented reality (AR) is one of the hottest technologies in the marketplace today. With the recent release of Apple’s ARKit and Google’s ARCore (developer frameworks for AR applications for Apple and Google, respectively), consumers will be exposed to an ever … Continue reading

Posted in AR/VR, Thought Leadership