Category Archives: Best Practices

Tips for smooth design handoff to development teams

Product design has many phases ranging in scope and complexity across the spectrum, but even the minor phases are essential to the overall success of the project. In this post, I’m focusing on one of these smaller phases: Design Handoff, … Continue reading

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Top 4 characteristics to look for in an ecommerce platform

“Quality is not what happens when what you do matches your intentions. It is what happens when what you do matches your customers’ expectations.”  – Guaspari When selecting an ecommerce platform, it’s important to select a platform that will allow … Continue reading

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6 Simple UX Tips to Improve Checkout Conversion

As a UX designer, we are always looking for ways to push the needle for our clients in the ecommerce space. Here is a quick list of things we have seen in the design industry to boost conversions and keep … Continue reading

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5 Ways Physical Stores Can Reclaim Their Throne

Physical stores are not left without hope. Despite the influx of store closures, physical retailers can make a strong comeback. More than 20 major retailers, such as Kmart and JC Penney, have closed down stores this past year. In 2017 … Continue reading

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[Webinar] Using AI To Power The Retail Experience

  [PYMNTS.com] When is milk not milk? This is no trick question — it’s a distinction that artificial intelligence (AI) is going to have to learn to make in order for eMerchants to fully leverage the potential of machine learning. To … Continue reading

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3 Ways to Revolutionize Shopping with Real Time Retail

Mobile devices have become pervasive in the customer shopping experience. Now that retailers have realized that mobile plays a key role in in-store, they are continuing to embrace in-store opportunities. By using the right tools and technologies, they’re able to … Continue reading

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12 Best Things You Can Do For Your Checkout Page

High cart abandonment rates are most often the result of complicated checkout processes. Give customers the simplicity they’re looking for and enjoy higher conversion rates with these best practices on page checkout. 1. Minimize Steps The faster you can make … Continue reading

Posted in Best Practices, Customer Stories, Ecommerce, Mobile

4 Things Your Loyalty Program Needs to do this Holiday Season

Your customers are preparing for yet another hectic holiday season shopping. Some are comparing prices and products against your competitor while others are searching and gathering coupons to redeem. Loyalty programs are key to engage your customers and collect their … Continue reading

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What Makes a Good Gift Finder?

Consumers are frantically shopping for the perfect gifts during the holiday shopping season and they want it fast. Leading retailers are building new features to their ecommerce site such as gift finders to aid consumers in finding the perfect gift. … Continue reading

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What Makes a Good Digital Catalog?

Leading retailers are converting print catalogs into digital interactive experiences to drive sales, captivate consumers, and increase conversions. As part of a unified commerce strategy, digital catalogs are a must have shopping experience that consumers engage with and build brand … Continue reading

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