Category Archives: Black Friday

Online Sales Dominated Black Friday and Cyber Monday

The numbers prove it all. Black Friday still remains the biggest holiday sales event of the year and has more prominence than ever before. This year, Black Friday broke online sales record with over $3 billion, compared to over $1 … Continue reading

Posted in Black Friday, Ecommerce

Black Friday Still Remains a Popular Tradition

Black Friday week is here and shoppers are preparing their game plan to hit up stores with the hottest products at door-busting prices. Meanwhile, other shoppers are turning to their mobile devices to access early promotions with a single touch … Continue reading

Posted in Black Friday, Ecommerce

Retailers Must Re-Think Their Black Friday Strategy

For many shoppers, the hunger to stand in long lines and fulfill their appetite for door busting deals is slowly going away. Traditionally, Black Friday was meant for brick and mortar and Cyber Monday has been reserved for online. Now … Continue reading

Posted in Black Friday, Ecommerce, Mobile, Thought Leadership

Macy’s helps shoppers make the most of mobile opportunities

Kicking off the shopping frenzy on Thanksgiving this year, Macy’s is encouraging customers to view macys.com/win for curated tips and information for the best way to use their mobile app as a shopping companion. Mobile Commerce Daily — Macy’s is leading … Continue reading

Posted in Black Friday, Mobile | Tagged ,

Unboxing and ‘Haul’ YouTube Videos Are On The Rise

According to Business Insider, Google found that consumers are increasingly using YouTube to help them shop – watching video reviews and unboxing videos. So what is an unboxing video? It’s where users unwrap boxes of new advertised products, primarily electronics such … Continue reading

Posted in Black Friday, Ecommerce | Tagged ,

15% Consumers Shop Exclusively Online on Thanksgiving Day

As the holiday season quickly approaches shoppers are already making purchases for gifts while some retailers are putting their last minute touches to their Black Friday and holiday shopping experiences. There’s no doubt that mobile will drive retail sales even … Continue reading

Posted in Black Friday, Ecommerce, Mobile

Apple to Debut New Shopping Vertical in the App Store Today

In anticipation of the holiday shopping rush, Apple is creating a “Shopping” category in the App Store. This new choice for mobile shoppers moves e-commerce apps from the Lifestyle heading to their own section and brings the number of app … Continue reading

Posted in Black Friday, Mobile | Tagged