Category Archives: Ecommerce

The World’s Smallest Discount

I was shopping at a pharmacy in Toronto recently when I came across the discount tag depicted at below. (Take a moment to study the picture closely if you don’t see the issue). I’ll start with the most likely scenario: an … Continue reading

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Time to Look Beyond Conversion

Conversion should remain a key component of any retail dashboard, but modern retailers need to look beyond conversion to better understand and optimize their business. Continue reading

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How cryptocurrency and blockchain are affecting ecommerce

How cryptocurrency payment works within an existing payment strategy from processing payment, returns, privacy and security, and how to adopt the approach. Continue reading

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Going Phygital: Bringing the Digital Experience In-Store

Though ecommerce sales make up just 10% of total US retail sales, digital influences half. To keep pace with customer expectations and close experience gaps across touchpoints, retailers are making serious investments to extend digital commerce beyond their .com storefronts … Continue reading

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Demystifying Microservices for Ecommerce

Why are business leaders increasingly moving away from legacy platforms and architecture in favor of more nimble environments? In today’s “anything can transact” world, the pressure is on to accommodate new customer journeys and touchpoints, as well as maintain and … Continue reading

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The Evolution of Commerce Platforms

From monolithic to SaaS to microservice architecture, learn about the evolution of commerce platforms. Continue reading

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Monolithic Commerce Platforms: Too Big to Succeed?

In today’s digital commerce age where new customer journeys, routes to market, digital touchpoints, business models and technologies rule, there remains a chasm between customer expectations and what an enterprise can deliver with legacy systems. Customers don’t care that something’s … Continue reading

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How to adopt microservices into your existing ecommerce strategy

Microservices are becoming an important part of an enterprise strategy. Brands can no longer afford to be held back by rigid, outdated technologies that require redundant processes and expensive resources. They must be disruptive. Many enterprise brands have started with … Continue reading

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Top 4 characteristics to look for in an ecommerce platform

“Quality is not what happens when what you do matches your intentions. It is what happens when what you do matches your customers’ expectations.”  – Guaspari When selecting an ecommerce platform, it’s important to select a platform that will allow … Continue reading

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A User-Centered Look at Cart Abandonment

One of the things we like to do at Skava is to take a common ecommerce problem and put it under the light of user-centered design to see what solutions can be found. Today, I’d like to explore cart abandonment … Continue reading

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