Category Archives: Mobile

The Role of Mobile in Omnichannel Commerce

Brands are competing for every customer in a hyperconnected world. The competition is fierce and retailers are vying constantly for the customers’ attention wherever they are. Considering the plethora of customer touchpoints and channels, it is easy for the messaging, … Continue reading

Posted in Ecommerce, Mobile

Millennials Are Reshaping the Shopping Experience, Are You Keeping Up?

Millennials are shaping the customer shopping experience with both trendsetting and extraordinary spending power. Exposure to technology has defined their different tastes and habits, which tend to change regularly. Millennials might be more connected than other shoppers, but they do … Continue reading

Posted in Ecommerce, Mobile

Retailers Must Re-Think Their Black Friday Strategy

For many shoppers, the hunger to stand in long lines and fulfill their appetite for door busting deals is slowly going away. Traditionally, Black Friday was meant for brick and mortar and Cyber Monday has been reserved for online. Now … Continue reading

Posted in Black Friday, Ecommerce, Mobile, Thought Leadership

What Conversational Commerce Means for Omnichannel

As retailers, you’re constantly whipping up ideas on how to take the customer shopping experience to the next level. From beacons and push notifications to social commerce and virtual reality, you want to stay ahead of your connected shoppers. Instead … Continue reading

Posted in Ecommerce, Mobile | Tagged

3 Ways to Revolutionize Shopping with Real Time Retail

Mobile devices have become pervasive in the customer shopping experience. Now that retailers have realized that mobile plays a key role in in-store, they are continuing to embrace in-store opportunities. By using the right tools and technologies, they’re able to … Continue reading

Posted in Best Practices, Ecommerce, In-Store Technology, Mobile | Tagged , ,

Skava rated as a Leader in Mobile Commerce And Engagement Platforms by Forrester

Infosys — Skava, an Infosys company, has been rated as a leader in The Forrester Wave™: Mobile Commerce And Engagement Platforms, Q1 2016 report. It scored among the highest points in strategy, innovation, and customer feedback criteria. We believe continuous … Continue reading

Posted in Mobile, Press Release

Macy’s helps shoppers make the most of mobile opportunities

Kicking off the shopping frenzy on Thanksgiving this year, Macy’s is encouraging customers to view macys.com/win for curated tips and information for the best way to use their mobile app as a shopping companion. Mobile Commerce Daily — Macy’s is leading … Continue reading

Posted in Black Friday, Mobile | Tagged ,